PENSHOPPE brings style, comfort, and community to CDO and Davao.
After the high-energy ride of its Full Speed Ahead campaign, PENSHOPPE is shifting gears this October with Cozy Days Ahead—a brand-new campaign that celebrates comfort, connection, and effortless style. This October, the beloved Filipino fashion brand invites everyone to embrace Cozy Days Ahead—a campaign that celebrates comfort, connection, and fashion that fits seamlessly into life’s most meaningful moments.
A new season of style
PENSHOPPE has always been more than just clothes—it’s about how fashion makes people feel. From optimism with Brighter Days Ahead to drive and ambition with Full Speed Ahead, the brand has consistently tapped into the spirit of its community. With Cozy Days Ahead, PENSHOPPE is highlighting a softer, more grounded energy: the comfort of slowing down, the joy of being present, and the confidence of dressing effortlessly.
Donnie Manaloto, PENSHOPPE’s Brand Communications Head, says:
“Cozy Days Ahead is about embracing a different kind of energy—the warmth that comes from slowing down and being present. It’s a reminder that fashion isn’t only about the spotlight; it’s about how we connect and express ourselves every day.”
Vice President Brandon Liu echoes this, noting that community lies at the heart of the brand. “Our commitment goes beyond creating clothes—it’s about building genuine connections and celebrating individuality. Cozy Days Ahead reflects that spirit, showing how fashion can bring people together while remaining accessible, inclusive, and real.”
The collection: Fashion meets comfort
The Cozy Days Ahead collection blends soft textures, relaxed silhouettes, and versatile pieces that move effortlessly from indoors to outdoors. This include:
- Boxed Polos – structured yet casual, perfect for layering.
- Graphic Tees – everyday staples with personality.
- Oversized Pullovers & Sweaters – cozy must-haves for chill weekends.
- Relaxed-Fit Pants & Cargo Joggers – comfort with a streetwear twist.
- Lightweight Jackets & Outerwear – versatile layers for any outing.
- Elevated Basics – minimalist essentials reimagined for modern lifestyles.
Whether it’s coffee runs, weekend strolls, or downtime with friends, these pieces prove that great style feels just as good as it looks.
Bringing coziness on tour
To celebrate the campaign, PENSHOPPE is hosting exclusive mall events that bring Cozy Days Ahead to life. Access is open to Club PENSHOPPE members through the PENSHOPPE App, giving fans special perks, promos, and the chance to meet endorsers in person.
- Cagayan de Oro – SM CDO Downtown Premier
October 4–5, 2025
Featuring Jeff Moses, Vince Maristela, and Dylan Menor - Davao – The Annex, SM City Davao (Event Center, Ground Level)
October 25–26, 2025
Featuring BINI and Julia Barretto
Both stops will feature collection previews, interactive booths, cozy lounges, and plenty of Instagram-worthy moments—plus meet-and-greets with endorsers who embody the campaign’s spirit of inclusivity and authenticity.
Cozy made easy
The Cozy Days Ahead collection is now available in-store and online at www.penshoppe.com/collections/cozy-days-ahead. Fans can also download the PENSHOPPE App to join Club PENSHOPPE and unlock event access and exclusive rewards.
With this campaign, PENSHOPPE proves that slowing down can still be stylish. Cozy Days Ahead is more than fashion—it’s an invitation to embrace everyday comfort, celebrate connections, and find joy in life’s simplest moments.
Also Read: Pop Review: BINI Releases New Single, Shagidi
Press Release
