Hold onto your headphones, because NYC’s next genre-blending music maverick, Will Sass, is about to make his grand entrance with his debut single, “Alicia”!
Featuring none other than Alvin Risk, Will Sass is bringing a fresh, boundary-pushing sound with “Alicia,” guaranteeing that listeners will want more.
(Photo Credit: Yana Yatsuk)
Inspired by musical powerhouses like Kevin Parker (Tame Impala), Kaytranada, and Mark Ronson, Will Sass is about blending genres like a master chef with a remix. Whether it’s funky, electronic, or soul, Will pulls it together with a unique and irresistibly catchy style. His production, music engineering, and performer skills make his music pop with technical precision while still keeping it raw and real. And it’s not just about the beats — his lyrics pack a punch, so don’t be surprised if you find yourself singing along long after the track ends.
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Will Sass shares how “Alicia” came through
“Alicia” pushes the boundaries of electronic music with some seriously fresh, experimental vibes. The magic behind “Alicia” started with a meteor shower.
Particularly, Will spotted the meteor in Joshua Tree, got sudden inspiration, and hit up Alvin. They were at NightBird Recording Studios in West Hollywood the next day, making music magic happen. Alvin, who Will had met five years earlier at a Coachella afterparty, brought his signature vocals and penned some hauntingly beautiful lyrics about a girl leaving the Mormon church. It all came together effortlessly as if the universe wanted this track to exist.
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Will’s live shows are something every music fan should experience. He’s already taken over NYC venues like Spring Place, Elsewhere, and Surf Lodge, and fans can’t get enough of his electric performances. Sharing stages with artists like Barry Can’t Swim, shallou, and Amtrac, Will knows how to light up a crowd with his magnetic stage presence and genre-defying sound.
(Photo Credit: Caity Krone)
And he’s only getting started. With a debut EP on the horizon, hundreds of tracks waiting to drop, and a string of shows planned across the US and Europe, it’s safe to say that Will Sass is about to take the global music scene by storm.
So, keep your eyes and ears on Will Sass. This rising star is just getting warmed up.
Listen to Will Sass’ “Alicia” featuring Alvin Risk here.
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