Are you curious how your favorite girl group member ranked in this month’s brand reputation rankings?
The December Girl Group Member Brand Reputation Ranking sees NewJeans‘ Minji and Hanni and Girls’ Generation‘s Taeyeon at the top spots.
The Brand Reputation rankings were thoroughly measured through an analysis of consumer participation, media exposure, social media communication, and community awareness value indexes of 655 girl group members using big data collected starting from November 17 to December 17, 2023.
Specifically, the Korea Institute of Corporate Reputation accumulated 124,449,313 brand big data for the month. This was a 13.76% increase from the big data accumulated in November 2023, which is 90,057,684.
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NewJeans Minji Ranks on Top of December Girl Group Member Brand Reputation Rankings
NewJeans Minji takes it strong and better as she topped this month’s girl group member brand reputation rankings. Minji received a total brand reputation index of 4,794,152. She ranked on top with a consumer participation of 995,162, media exposure of 886,273, social media communication of 1,532,293, and a community awareness value index of 1,380,424. Compared to her brand reputation index of 3,662,286 in November 2023, Minji’s took a 30.91% rise this month.
Her high-ranking phrases include “Chanel,” “Billboard,” and “Bunnies.” While her highest-ranking phrases include “pure,” “pretty,” and “refreshing.”
NewJeans Hanni Ranks Second on December Girl Group Member Brand Reputation Rankings
Second place goes to NewJeans’ Hanni. She received a total brand reputation index of 4,098,518. Hanni followed her co-member with a consumer participation of 712,617, media exposure of 626,563, social media communication of 1,500,592, and a community awareness value index of 1,258,747. Compared to her brand reputation index of 2,507,384 in November 2023, it rose 63.46%.
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Girls’ Generation Taeyeon Follows at Third on December Girl Group Member Brand Reputation Rankings
To.X singer, Girls’ Generation’s Taeyeon, settled at third place on the December Girl Group Member Brand Reputation Rankings. Taeyeon received a total brand reputation index of 3,951,474. This was an 83.26% increase compared to her brand reputation index of 2,156,173 in November 2023.
The award-winning main vocalist received a consumer participation of 851,283, media exposure of 859,084, social media communication of 1,135,926, and a community awareness value index of 1,105,182.
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Here is the top 30 December Girl Group Member Brand Reputation ranking:
- NewJeans Minji
- NewJeans Hanni
- Girls’ Generation Taeyeon
- BLACKPINK Jisoo
- NewJeans Haerin
- BLACKPINK Jennie
- NewJeans Danielle
- IVE Jang Won Young
- BLACKPINK Lisa
- aespa Winter
- TWICE Nayeon
- TWICE Mina
- BLACKPINK Rosé
- aespa Karina
- Red Velvet Wendy
- Red Velvet Joy
- Red Velvet Seulgi
- Girl’s Day Sojin
- IVE An Yu Jin
- LE SSERAFIM Kim Chaewon
- aespa Giselle
- Red Velvet Irene
- NewJeans Hyein
- Girls’ Generation YoonA
- LE SSERAFIM Kazuha
- Girls’ Generation Hyoyeon
- (G)I-DLE Miyeon
- IVE Gaeul
- TWICE Jihyo
- Red Velvet Yeri
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Source: JTBC News
Image Source: NewJeans, Girls’ Generation