ENHYPEN releases their Spotify K-Pop ON! (온) Single as a tribute to the artists who ignited their love for K-Pop.
K-Pop sensation ENHYPEN has just released their latest single on Spotify as part of the K-Pop ON! (온) First Crush campaign. The track features their heartfelt rendition of BTS‘s “I NEED U,” kicking off a series of Spotify-exclusive covers by top K-pop artists. The campaign not only pays homage to senior artists who inspired them but also aims to unite K-Pop fans worldwide.
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Launched in celebration of K-Pop ON!’s anniversary, Spotify’s flagship playlist dedicated to the genre, the campaign has garnered immense support, with over 5.3 million saves and billions of streams for Korean artists since its inception in 2014.
ENHYPEN’s cover of “I NEED U” infuses Afro-rhythm elements, offering a fresh take on the original with laidback acoustic instrumentals. The group’s performance exudes sincerity, showcasing their unique style and emotional depth.
Expressing gratitude for the opportunity, ENHYPEN emphasized the significance of the single in sharing their K-Pop journey with fans. With over 8 million monthly listeners on Spotify and ranking as the fifth most-streamed K-Pop Boy Group in 2023, ENHYPEN continues to captivate global audiences.
“This Spotify K-Pop ON! (온) Single means so much to us. In addition to bringing ENGENEs (our fans) a new track, this was our chance to tell the stories of our beginnings with K-Pop through a song loved by the members,” said ENHYPEN. “We’ve always appreciated Spotify’s support for our music, so it’s an honor to be a part of its K-Pop ON! (온) Anniversary celebrations. We hope listeners enjoy our rendition of “I NEED U”, and we can’t wait to hear their First K-Pop Crush stories too!”
Since their debut in 2020, ENHYPEN members Jungwon, Heeseung, Jay, Jake, Sunghoon, Sunoo, and Ni-ki have been winning hearts worldwide. With their music transcending language and cultural barriers, they have amassed more than 8 million monthly listeners on Spotify and rounded off 2023 as the fifth most-streamed K-Pop Boy Group on Spotify Wrapped.
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To further engage fans, Spotify will release exclusive content on its K-Pop ON! (온) Video Podcast and YouTube channels, including a performance video of the single on February 17 and behind-the-scenes insights into the making of “I NEED U” on February 21.
Listen to ENHYPEN’s “I Need U” remake here.
Stay tuned for more releases!
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